Meet the Designer – Kyla Joy
I’m so happy to be collaborating with new brand I was introduced to just a few months ago! I’m sure some of you have seen this amazing white leather tote on my Instagram and let me tell you, aside from it being an amazing bag, there is an amazing brand backing it! I sat down to chat all things Kyla Joy to get a peak behind this newfound company that not only creates quality pieces but a lifestyle to back it. Enjoy!
Petite Tote Bag – Kyla Joy
How did KYLA JOY get started?
KYLA JOY is a Los Angeles based Handbag and accessories brand founded by Joe Citizen, March of 2015. Inspired by living every moment with meaning, unapologetic authenticity and living the life you love, Joe decided to use his talents as a fashion executive for some of the world’s most cherished brands to launch KYLA JOY. This inspiration transcends the KYLA JOY brand. We bring elegant products to life through creative design, inspirational messaging and positive customer interaction.
What inspires the brand?
KYLA JOY’s mission is to inspire women to “live the life you love”. Your handbag is a powerful statement piece, it is your perfect companion. However, most importantly as it relates to KYLA JOY, it is a constant reminder to live the life you love. The name KYLA JOY is inspired by Joe’s daughter Kyla Joy. The name Kyla is defined as “a strong confident woman with a heart of gold.” Joe’s goal is to develop a community of these women that are supportive of each other as we live out our mission.
Our designs blend original concepts with classic style for a result that’s perfectly timeless yet current. Our brand esthetic takes a minimalist approach allowing the product, messaging and lifestyle to carry a sophisticated yet approachable feel.
What does KYLA JOY represent?
KYLA JOY represent a conscious belief in being authentic to who you are and how you want to live your life. KYLA JOY is the space between your past experiences and the next adventure ahead. We represent are a community of hopeless romantics and tireless optimists. We know the beauty is in the details. We seek the good in people and in all of the life’s experiences. We have courage to explore new ideas uncovering the highest potential in ourselves and in others. We are comfortable in our own skin and absolutely ready for the next adventure in our journey.
What are your goals for KYLA JOY in the coming years?
Brand development is our number one focus. We will continue to nurture the KYLA JOY brand. Just in all things related to life, KYLA JOY is on an amazing journey! While on our journey, it’s our goal to continue to develop strong inspiring content, further develop our product line and last but most importantly, connect with our customers and followers in ways no other brand can!